Carte Noire Seductive Servers

How do you bring to life the seductive smoothness of Carte Noire coffee? Hot men of course! But to really seduce our target audience we had to give them what they REALLY want with their coffee. The ads trended on twitter when they were first launched and also appeared on Charlie Brooker’s screen wipe (best moment of my life).

Carte Noire Seriously Silky

Just when you thought Carte Noire couldn’t get any smoother, they launched Carte Noire Instinct - with a distinctively silky ‘mouth feel’. This time, it turned her awfully scruffy husband into a silkily seductive hunk. And their dog too.

Carte Noire Instinct DOOH

We also recreated the intense sensorial experience of Carte Noire Instinct in an awesome interactive digital window.